Meet the Founder
Emma Logan
I’ve never been one to blend in. From the bustling streets of London to the sunlit boardrooms of Sydney, my journey has been anything but conventional. Carving a path through the worlds of marketing, media, and leadership, working with iconic brands like Woolworths, McDonald’s, Priceline, Telstra, and ANZ. But my story isn’t just about climbing the corporate ladder—it’s about rewriting what it means to be a magnetic marketing leader.
I’ve seen it all: the endless grind of deadlines, the pressure to deliver, the tug-of-war between creativity and strategy. But I noticed something bigger—a spark that too many marketers had lost. The confidence to stand out. The clarity to lead with purpose. The magnetism to attract opportunities instead of chasing them.
That’s where The Emma Logan Project began. It wasn’t just an idea; it was a calling. I wanted to do more than just help marketers do their jobs better—I want to transform them into the kind of leaders others admire, trust, and seek out. Whether it’s a marketer looking to amplify their executive marketing brand or a CMO hoping to elevate their entire team, I unlock brilliance and craft a legacy.
At its core, my mission is simple: to help marketers and teams stop blending in and start standing out. To show them that their work doesn’t just have to deliver results—it can shape industries and inspire movements.
When we work together, you’re not just crafting campaigns or hitting KPIs. You’re stepping into your full potential, transforming ambition into action and leadership into legacy.
This is my story. Now I’m here to help magnetise yours.